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Freshman is an award-winning production company that creates high-impact content that's impossible to ignore.
“Habibi” — created by for featuring ⚽🔥
With FIFA energy in full swing, this spot taps straight into the rhythm of the game. Fast-paced, culture-driven, and rooted in flavour.
Repost from the team behind it 👇🏽
Client:
Client Producers: , & Marina Baric
Production Company: x
Director:
Executive Producer:
Line Producer:
1st AD:
Online:
Director of Photography:
Steadicam: Madison Hayes
1st AC: Jacqueline Di Bacco
2nd AC: Katie Grabauskas
Gaffer: Krisstoff Gallimore
Key Grip: Shawn Tron Robertson
BB Grip: Hayden Salter
G&E Swing: Jenna MacDermaid
Sound:
Production Designer:
Art Director: Domenique Arnold
HMUA:
Food Stylist: Justine Brady
Food Stylist Assistant: Meaghan Baron
Editorial:
Editor:
Assistant Editors: Nathan Olszewicki, Daniel Karan
Senior Producer: Kayan Choi
Executive Producer: Kristina Anzlinger
VFX Artist: Juan Manuel Quintero
VFX Assistants: Karen Palacios, Kyra Zelanda
3D Artist: Elliot Ollea
Producer/VFX Supervisor: Abraham Reyes
On-Set VFX Supervisor:
Colour:
Colourist:
Colour Assistant: Austin Tang
Producer: Alison Maxwell
Audio:
Sound Design: Adam Ive, Andrew Fumerton
Engineer: Adam Ive
Executive Producer: Dana Gadsden
BTS Photographers: &
PAs: Anthony Guerriero, ,
Ski-Doo - Beyond the Build
Directed and Edited by our talented director
Here’s what Stef shared:
*”Ski-Doo, Beyond the Build. 5 episodes. 40 minutes of content. 😮💨 Shot with X Games, Iron Dog, and Snocross legends , , and , this one was a long-distance project from start to finish.
Big project. Bigger people.
Directed and edited by ✌️”*
Client:
Producer:
Producer:
Writer:
DoP:
1st AC:
Gaffer:
Key Grip: .ruggiero_
Photo:
Sound:
Sound:
Line Producer:
Motion Design:
Asst. Edit: Nev Groskin
Colour:
Sound mix:
It’s CLIO season, and we’re looking back at work that set the tone.
“Sans Émission” feat.
A four-hour live broadcast.
One charging car.
No dead air.
A bold idea that turned late-night downtime into something people actually watched. Smart, unexpected, and impossible to ignore.
Directed by Louis-David Jutras, this campaign for Volkswagen’s ID.4 continues to be recognised globally, including a Grand Clio.
CREDITS
Production Company: Freshman, Montreal
Executive Producer: Daniel Libman
Director: Louis-David Jutras
Editor: Louis-David Jutras
Director of Photography: Maxime Valsan
Post Production Supervisor: France Youde-Poulin
Advertiser: Volkswagen Canada
President, CEO: Pierre Boutin
Director, Marketing: Lynne Piette
Manager, Retail Marketing: Mark Dicks
Manager, Brand Marketing: Jennifer Klepadlo
Advertising Agency: Type1/VML, Montreal
Chief Creative Officer: Graham Lang
Executive Creative Director: Allen Kwong
Creative Directors: Alexandre Béland, Alexis Caron-Côté, Mike Richardson
Senior Art Director: Jérôme Bajulaz
Copywriters: Johan af Ström, Chloée Desjardins, Zachary Richman
Designer: Kyle Simpson
Translator/Proofreader: Julie Goulet
National Head of Production: Janice Bisson
Producer: Alexandrea Michaud
Account Supervisor: Lidwine Assogba
Account Manager: Virginie Calderon
PR and Communications Lead: Aaron Nilsen
Strategy Director: Amy Delafontaine
Managing Director: Marie-Josée Bourque
Group Account Director: Luc Arbour
Group Strategy Director: Andrew Ahern
President: Christine Maw
Music Company: Circonflex, Montreal
Media Agency: Touché! Media, Toronto
Associate Media Director: Emilie Bertrand
Media, Project Manager: Vincent Guitard
04/08/2026
Behind The Scenes of “WALTER” - Directed by our extremely talented .
At Freshman, we’ve always believed that the best directors are the ones who never stop creating. And that means supporting their work beyond the brief. Music videos, short films, passion projects... These are where the biggest risks get taken and the biggest learning happens. It’s where directors find their voice, experiment freely, and push themselves in ways that commercial work doesn’t always allow. That’s something we actively encourage and work hard to be a part of. “WALTER” is a perfect example of why.
“WALTER” is a deeply human short film, shaped by persistence, creativity, and the dedication of an incredible team. The story explores raw and sometimes dark moments, capturing characters as they navigate wonder, tension, and discovery.
Big love to the whole team:
.tv .glazer .em.g .w.e.n.b .films and everyone else we couldn’t tag here, you’re the best.
BTS Photos: .vii
The art of movement and class of the Bentley Bentayga by the one and only Hans Bjerno.
Hans Bjerno brings his signature precision and vision to this cinematic campaign for the Bentley Bentayga.
With sweeping aerials to crisp automotive shots, the film captures a seamless journey through untamed terrain, open skies, and winding roads. Refined luxury meets the spirit of freedom.
Adeel Shamsi's incredible spot for Osmow's has found it's way back and aired during the Super Bowl yesterday! Amazing job to the whole team!
“Habibi” for Osmow's featuring Cyle Larin
Client:
Client Producers: , & Marina Baric
Production Company: x
Director:
Executive Producer:
Line Producer:
1st AD:
Online:
Director of Photography:
SteadiCam: Madison Hayes
1st AC: Jacqueline Di Bacco
2nd AC: Katie Grabauskas
Gaffer: Krisstoff Gallimore
Key Grip: Shawn Tron Robertson
BB Grip: Hayden Salter
G&E Swing: Jenna MacDermaid
Sound:
Production Designer:
Art Director: Domenique Arnold
HMUA:
Food Stylist: Justine Brady
Food Stylist Assistant: Meaghan Baron
Editorial:
Editor:
Assistant Editors: Nathan Olszewicki, Daniel Karan
Senior Producer: Kayan Choi
Executive Producer: Kristina Anzlinger
VFX Artist: Juan Manuel Quintero
VFX Assistants: Karen Palacios, Kyra Zelanda
3D Artist: Elliot Ollea
Producer/VFX Supervisor: Abraham Reyes
On-Set VFX Supervisor:
Colour:
Colourist:
Colour Assistant: Austin Tang
Producer: Alison Maxwell
Audio:
Sound Design: Adam Ive, Andrew Fumerton
Engineer: Adam Ive
Executive Producer: Dana Gadsden
BTS Photographers: &
PAs: Anthony Guerriero, ,
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