Built 180 Strong
If You’re A Mom or Busy Woman 30+ You Can Become The Healthiest And Most Confident Version Of Yourself Without Giving Up The Food You Love!
Most women will never see the body they’re killing themselves for because their ego is too fragile to look at the numbers.
I want you to imagine it’s 5:30 AM.
The alarm goes off and it feels like a drill to the temple. You’re exhausted.
Your body aches. You’ve done the HIIT classes. You’ve lifted the weights. You’ve spent more hours on the StairMaster in 2025 than you’ve spent sleeping.
But you go anyway.
You look in the mirror while you brush your teeth and you feel… nothing.
Actually, that’s a lie. You feel betrayed.
You’re working harder than anyone you know. You turn down the cake at the office. You order the salad with dressing on the side.
But the scale hasn’t budged in six months. Your clothes fit exactly the same.
You feel like your metabolism is broken. Like your genetics are a cruel joke.
You look around the gym and see women doing half the work and getting twice the results.
It feels personal. It feels like the universe is gaslighting you.
So you tell yourself, “I just need to work harder. I need to do more cardio.”
Stop.
That is the voice of desperation, not logic.
Then, imagine you finally stop guessing. You stop "eating clean" and you actually start looking at the data.
You realize that "healthy" handful of almonds was 400 calories. You realize that "light" dressing was sabotaging your deficit. You realize you weren’t fighting your metabolism; you were fighting math.
And you were losing.
Skepticism drops. Clarity rises.
You stop treating your body like a mystery and start treating it like a machine.
Three months later, the weight is falling off. Six months later, you look like the person you always felt like on the inside.
That… is the power of Tracking.
It’s not obsessive. It’s the only way to stop lying to yourself.
Most women won’t do it.
Because they have no capacity for objective truth.
Their default emotional state is "victim."
They’d rather cry about their "hormones" or "age" than spend 30 seconds logging their lunch.
If you want to turn your effort into actual, visible results…
Respect the data.
If you want to build a physique that turns heads, develop the discipline to measure what matters.
It works, I promise.
But F*ck, not if you keep pretending that you can just slap together workouts on the fly, workout until you're sore or "track" your workouts purely from memory
Comment “TRACK” below.
I’ll send you a science backed workout, so you can stop suffering and start winning.
02/07/2022
Client Spotlight
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Can I get a “hoooo yeaaaaah!” for Built 180 Strong Client Melissa!
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This busy mom of a beautiful baby girl dropped 23 pounds and lost 14 inches overall in 90 days and is STILL going strong.
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She did it all without relying on supplements.
She didn’t ever hear her coach tell her foods are off limits
In fact, the truth of the matter is that her BIGGEST struggle wasn’t working out or checking in
….it was eating more! (A real first world problem I know)
We slowly increased her calories by 300-400 in order fuel her body and boost her metabolism. You don’t need to starve in order to lose weight. You need to light the fire thats been put out by years of dieting.
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Now fatloss isn’t easy or all glitz and glitter like Instagram would have you believe. So WHYYYYYY would you make it harder by committing to a lifestyle you can only live for 6 weeks at a time?
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This is your body. Its not a rental.
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How you get your body is how you must maintain it.
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In Built 180 Strong my goal is to show women how to eat as much as possible to melt the fat and sculpt.
To help you thrive.
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Another round of applause for Melissa 👏 Can’t wait to see her results in the next 90 days!
📲 For results like Amanda’s, DM or click the link in bio to apply for coaching
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Coach AB
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