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Inspiration Monday - A Lunar New Year campaign that went everywhere. 🧧🐎

Allan Deas’s (@ allandeas_illustration ) “Fairground of Fun” for FILA Kids China & Singapore transformed the Year of the Horse into an immersive retail experience—blending illustration, storytelling, and experiential design across multiple touch points.

Recognized as a 2026 Illustration Awards winner, the playful visuals and large-scale in-store activations turned shopping spaces into a celebratory world full of movement, colour, and discovery.

Step right into the Fairground of Fun 🎠✨ Link https://bit.ly/3Pz685n

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Created by Humber Polytechnic () Advertising students David Nunez and Sadiya Bano, The Depression Room—a 2025 Applied Arts Student Awards winner—An experiential campaign concept designed to help parents better understand childhood depression.

Set in an IKEA showroom, the installation transforms a child’s bedroom into a powerful reflection of depression—turning a difficult conversation into one that’s impossible to ignore.

Student work that transforms insight into empathy and conversation.

Click on link https://bit.ly/4dn0JHx