OurVictoria

What's the story behind the geocoordinates on our enamel mug?

The backbone of any community's unique culture is its locally-owned businesses. Our locals already know this, and that's why we love these businesses and support them as much as we can.

For locals, these geocoordinates praise those locally-owned businesses you already know and love; for non-locals, they might just lead you to your new favourite business to visit every time you come to Victoria. Plus, the profits from your purchase will always go to the Columbia Institute, a Canadian non-profit that works to enhance and support local economies across the country.

See where these geocoordinates lead! Hint: these are places you can actually bring the mug in to use!

Don't have your mug yet? Check out these favourite businesses: