Thinktastic

HUMOUR IS GREAT FOR BUSINESS

‘If I can pretend to have your attention for just a few moments, my ex-husband, my new boyfriend and their divorce attorney are going to show you the safety features aboard this 737 800 series’
They listened, they laughed and they relaxed. Fear of flight forgotten. Commitment to fly again cemented for 9 out of 10 passengers. This was the start of Air hostess Marty Cobb’s comic version of the standard take-off announcement.

Marty works for South West Airlines who encourage humour in their mission statement ‘A warrior spirit and a fun- loving attitude’ She appeared on TV with Helen De Generes, when a passenger video went viral.

Does humour work? Yes.

As a baby we laugh 400 times a day, but over 35? That average reduces to 15 and more at weekends than weekdays.

Let's make laughter work again.