Create yourself

IHeartMedia launched iHeartLand, an always-on metaverse space built in Fortnite using the game’s creative tools, per a company announcement.
The main draw is a State Farm-sponsored concert arena designed to emulate large-scale outdoor venues. State Farm Park plans to host 20 events over the next year, starting with a two-part performance from Charlie Puth on Sept. 9.

Little Caesars, in a press release, revealed details of its multi-year partnership with the NFL, including several partnerships, promotions and charitable giving initiatives. The company in June became the official pizza sponsor of the league.

The pizza chain partnered with Los Angeles Rams quarterback Matthew Stafford, who features in a TV spot created in partnership with creative agency McKinney. Little Caesars will also run a Pizza!Pizza! Pregame promotion that offers football-related prizes to fans when they order from the chain before games.

The mobile Little Caesars Love Kitchen will visit NFL cities throughout the year to serve pizzas to communities in need. The new partnership comes as the NFL has seen several major changes to its sponsorship roster.

Sustainable fashion is inherently an unnatural pairing. Seasonal trends urge shoppers to purchase new looks regularly, while eco-friendly living asks them to pare down. A growing number of fashion labels are baking environmental sustainability into their brand ethos — take Patagonia or Reformation, for example — and centering their marketing around how they're bettering their business and the world with eco-conscious practices.