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AI Overviews have caused publishers plenty of headaches this year. So how are they fighting back?

Read the article: https://smartframe.io/blog/google-ai-traffic-drop-heres-what-publishers-are-doing-about-it/?utm_source=social&utm_medium=facebook&utm_campaign=blog

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Research shows that 65% of sports fans want content or information at least once a month during the off-season.

But did you know that engaging fans year-round can significantly increase the likelihood of them spending on tickets and merchandise during the season?

In our latest article, we explore the challenges sports brands face today, what fans expect from them, and the opportunities available to drive engagement and growth.

What are the challenges and opportunities for sports organizations today? Sports brands juggle several challenges as they strive to stay at the forefront of their fans' minds. We take a closer look.