BeyondSpark

Offer of the day:
DeadWalk: The Last War - iOS - AU (4716)
New Payout: $3.60

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http://www.clickz.com/clickz/news/2340734/nielsen-launches-final-test-in-mobile-ad-measurement

Nielsen Launches Final Test in Mobile Ad Measurement Nielsen kicks off its final pre-launch test as it moves into mobile as measurement.

http://www.clickz.com/clickz/column/2340733/beyond-the-like-using-post-action-analytics-to-create-a-better-roi-formula

Beyond the Like – Using Post-Action Analytics to Create a Better ROI Formula Measuring social shares and mentions after the purchase can help marketers develop better bidding models by better understanding the true value of a consumer and the potential after-purchase leads they might generate.