Citizen Innerwear

For over six decades Orient Textile Mills has been committed to building quality, trust, and long-lasting relationships in the hosiery industry.

What began in 1961 with the launch of Citizen has grown into a journey spanning generations of customers and partners. Today, the next generation of leadership continues to carry that legacy forward while building for the future with Deon — a brand designed for the modern Indian man.

In this short clip from our podcast “Inside The Fabric — Where Legacy Meets Vision,” founders Keshav Sarda and Raghav Sarda share a glimpse into the story behind the business, the values that shaped it, and the vision driving its next chapter.

From legacy to evolution — the journey continues.

Happy Father’s Day!