PPC Media Agency

How can Messenger help your Business?

Well it all starts with your customers. Here’s a couple of ways we can help you take advantage of Facebook Messenger;

Generate Leads – Start conversations directly in Messenger to learn more about potential customers using predetermined questions.

Nurture Potential Customers – Drive people to relevant pages on your website or answering frequently asked questions with automated responses.

Increase Sales – Show potential customers images or videos to help them learn more about your products or services.

Facebook is the largest social network by far, with 2 billion daily active users. It is also the cheapest way to increase your exposure to potential customers, making it perfect for Small Businesses. Our team of Facebook Advertising experts make sure your adverts are shown in front of the right audience at the right time which helps to increase conversions and generate sales.

The work and learning in Pay Per Click is never done. It is necessary to have the skills, tricks and tips to achieve higher ROAS, however, the constant releases and updates to platform and features by the team driving innovation on paid media platforms will always keep marketers on toes.

Sometimes, these changes to the platform only requires the PPC manager to make a tweak or two. Nevertheless, the are other changes that would interfere with the data and optimization techniques already put in place. Some changes may also require restructuring the entire campaign or account.

Facebook recently announced that it will retire their 28-day attribution window, this change will likely impact advanced Facebook marketers, and those operating large scale campaigns. The change will also affect automated systems which determine Facebook Ad spend based on specified events.

The constant changing environment makes PPC manager’s job challenging especially those providing PPC services to ecommerce businesses since they have to thoroughly explain the changes, project-manage, implement and monitor performance impact.