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Let us be grateful to people who make us happy, they are the charming gardeners who make our souls blossom

Social media spending is not going to plateau any time soon. It’s going to keep growing. Companies are still figuring out how to make it work. Agencies will help them figure out how much of the budget to put in there and how to make it effective. If they’re able to make it work for them, they’ll put more money into it. If they’re not, it’ll probably stay about the same. I don’t think anybody will pull back, but it will depend on performance.

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