Making A Point Book

This week’s Blog reviews a recent experience in how important first contact is in today’s digital environment.

Illuminate Business Consulting, LLC - Buffalo NY —Making a Point —First Contact Digital Responses DO Matter In a very digital world, our interactions, particularly first contact ones, are more and more without a face to face approach. Even phone calls have been replaced with first contact emails, texts, or social media messaging. But, are these experiences positive? Recently, we were actively assisting

This week’s Blog - Play it Forward.

Illuminate Business Consulting, LLC - Buffalo NY —Making a Point —Play it Forward Client Entertainment mostly takes the form of sporting venues and restaurant outings in the commercial world. But, have you considered taking a client, prospect, or referral source to a Play? We had the opportunity to attend a community theater with a client this past month. It was certainly our fi

This week’s Blog discusses our decision to create a home office at our new location.

Illuminate Business Consulting, LLC - Buffalo NY —Making a Point —The Benefits of a Home Office Years ago in this Blog, we wrote about the benefits of a formal, commercial space for your business. The article focused on the professionalism it gave your brand. Fast forward several years, and we now focus on the many benefits of a home office. Last year, we moved out of town and made the hard d

This week’s Blog reviews some recent positive and not so positive new client experiences.

Illuminate Business Consulting, LLC - Buffalo NY —Making a Point —Spring into a New Client Base It may finally be Spring. Here’s hoping, we in the Northeast, will not see any snow again for months! Spring is a great time to review your client base. We have had a few experiences recently through clients and ourselves that speak to various approaches around this topic. And not all have been