Leta Stevens

📸 Q1 2025

Saturday night fever.

When you realize you’re living the life you used to dream about.

Stop wasting your precious time & energy doing the SAME things, expecting different results.
If you’re ready for REAL change in your life, you’ll see the biggest impact from shifting WHO you are being, rather than simply shifting WHAT you are doing.
Want to be a blogger?
Sitting down to write a blog post is great.
Being the woman who writes a post as the blogger who has an adoring fan-base who can’t wait to read what she shares with them next (even before you’ve started the blog) 🤩 is even better.
Want to be a confident, fashion girlie?
Buying the bangin’ fits is the obvious next step.
Being the woman who is confident in her body & her unique fashion sense before she ever “adds to cart” is even better.
Want to be in a relationship?
Getting on the apps & going out to meet people is a fantastic option.
Being the woman who recognizes that she is the mother-f**king prize is even better.
Do you see the difference?
The world responds to who you’re BEING, not WHAT you are doing.
(Spoiler alert though— BEING that woman FIRST will naturally lead to the aligned action. 😉)
If you’re ready to shift who you’re being to finally create the life you dream of living, Identity Shift is open for enrollment.
12 weeks of massive shifts, community, & stepping into the next version (identity 💁🏻‍♀️) of you.
We begin May 1st. Head to my stories for more details. Link in bio to enroll today.

Why I created Identity Shift.
(My newest group/1:1 hybrid 12-week program that starts May 1st.)
In 2017, I began my 4th season as an NPC bikini competitor. Soon after, I realized I was depressed & was no longer enjoying what I was doing.
BUT— 4 years in, I wasn’t simply a woman who participated in competitions. I was a competitor. Competing was a part of my identity.
That identity controlled my life. Seriously. My daily habits, the way I ate, my hobbies (or lack thereof 😂), how I trained, who I spent time with, what I talked/thought about, the content I consumed, and how I felt about myself all revolves around me being a competitor.
Realizing I was no longer happy, fulfilled, or satisfied with being a competitor was one of the most painful transitions of my life. I had lost myself in that identity. I didn’t know who I was without it.
Who was I if I wasn’t competing?
What would I do instead?
What could my life look like without a strict training & diet protocol?
Would my relationships (most of which were with other competitor) change?
How would I cope with no longer being a part of that community?
As much as internalizing labels & taking what we do as who we are can be expansive & helpful when we need to take action & embody that version of ourselves, it can be equally detrimental when we are ready to move on & expand into a new identity.
Shifting out of the competitor identity & seeing it as what I did, instead of who I was, allowed me to step into a new role. A new identity. A new way of being.
If you are realizing who you are today isn’t truly fulfilling you & isn’t aligned with what you desire for yourself in the future, I invite you to join me for Identity Shift.
Identity Shift will support you in shifting your identity to one that aligns with your desires so that you can step into the next evolution of YOU with more ease, more fun, & more confidence than ever before.
Are you ready to shift? Link in bio to join.