David Robertson
I BUILD COMPANIES WORTH OWNING AND LEADERS WORTH FOLLOWING.
◆Turnaround CEO◆Private Investor◆ Friend of Jesus◆Husband ◆Dad ◆
04/07/2026
𝗧𝗵𝗲 𝗙𝗼𝘂𝗿 𝗠𝗲𝗻𝘁𝗮𝗹 𝗦𝘁𝗮𝗴𝗲𝘀 𝗼𝗳 𝗦𝗮𝗹𝗲𝘀 𝗥𝗲𝗽 𝗣𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲
Here is a description of one of the slides in a sales training presentation: This slide shows the emotional journey most salespeople go through when learning a new skill or trying
https://thedavidrobertson.com/post/the-four-mental-stages-of-sales-rep-performance
If you'd like help building a business that gives you the freedom & profit you want, reach out.
04/07/2026
𝗛𝗼𝘄 𝘁𝗼 𝗙𝗶𝗻𝗱 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 𝘁𝗵𝗮𝘁 𝗔𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗪𝗼𝗿𝗸
A mentor of mine, a brilliant sales trainer and friend, Carl Bromer, taught me a principle early on in my career: "By definition, there can only be one best; the trick is to always
https://thedavidrobertson.com/post/how-to-find-marketing-activities-that-actually-work
If you'd like help building a business that gives you the freedom & profit you want, reach out.
02/09/2026
𝗠𝗲𝗺𝗼 #𝟭 - 𝗡𝗲𝘃𝗲𝗿 𝗟𝗲𝘁 𝗬𝗼𝘂𝗿 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗢𝘂𝘁𝗴𝗿𝗼𝘄 𝗬𝗼𝘂
Never let your business outgrow you. In Founder’s Memo #1, David Robertson examines why leadership capacity sets the ceiling for growth and offers a practical challenge for founders who want to build something that lasts.
https://thedavidrobertson.com/post/never-let-your-business-outgrow-you
If you'd like help building a business that gives you the freedom & profit you want, reach out.
02/08/2026
𝗪𝗵𝗲𝗻 𝘁𝗼 𝗦𝗼𝗹𝘃𝗲, 𝗪𝗵𝗲𝗻 𝘁𝗼 𝗠𝗮𝗻𝗮𝗴𝗲: 𝗔 𝗞𝗲𝘆 𝗗𝗶𝘀𝘁𝗶𝗻𝗰𝘁𝗶𝗼𝗻 𝗳𝗼𝗿 𝗘𝗳𝗳𝗲𝗰𝘁𝗶𝘃𝗲 𝗟𝗲𝗮𝗱𝗲𝗿𝘀
A critical leadership skill: distinguishing between problems that need solving and tensions that require ongoing management. Using the dynamic between Sales, Operations, and Finance as an example, it highlights how these departments naturally experience tension due to their competing priorities.
https://thedavidrobertson.com/post/when-to-solve-when-to-manage-a-key-distinction-for-effective-leaders
If you'd like help building a business that gives you the freedom & profit you want, reach out.
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