SOČA

From river casts to saltwater adventures, the Sun Shirt is your go-to layer for chasing summer, staying comfortable, and keeping up with the fun. ☀️💙

Made for wherever summer wanders. 💜☀️

The Button Down will keep you feeling fresh all day long. Quick drying, moisture wicking, anti pilling, and eco friendly. Available in 3 color ways.

Not every adventure needs a destination.

Just good water, fresh air, and a Soča Sun Shirt.💜

Lightweight, breathable, and designed to move with you, all summer long.

Perfect for those crisp early mornings on the water. The Jacket won’t let you down when adventure calls.

Just three ladies in The Button Down chasing sunshine, river days, and the best kind of summer fun. 🎣☀️ Quick- drying, moisture-wicking, and eco-friendly.

Nothing prepares you for a day in the wild like the Soča Sun Shirt. Built for long days under open skies, it’s lightweight, quick-drying, and UV protected.

Summer is calling. ☀️ Show up prepared with Soča-lightweight, breathable, and built to move with you no matter where the day takes you.

2026 Fly Fishing Show Consumer Choice Award Winner: The Sun Shirt