Knocking

Shoppable content resonates when it feels authentic, because people respond to brands that show up consistently and speak honestly through their content, creating real trust and a sense of community.

That trust is where content, community, and commerce come together, a theme that came through clearly in our conversation with 11:11 Media.

Our Head of Brand Partnerships, Lisa Stewart, recently sat down with Adam Domian, Head of Commerce and Audience at 11:11 Media.

We got to learn about Paris Hilton’s new beauty line, Parívie, and talk about what’s leading innovation in the beauty industry. We can’t wait to try these products!

Click the link in our bio for the full interview!

was able to dive in and engage in a real-time conversation with William Shatner through showing how this technology creates an interactive and genuinely human experience.