Brightbox Digital

You can use tools like Google Search Console to see what queries people are typing in to find your website.

You can also see your top pages, what countries people are visiting from, what devices they’re using, and a lot more information.

It gives you real data on what’s actually working instead of guessing.

If you’re not using it, you’re missing out on useful insight.

Do you constantly get calls from people saying they can get your business listed on voice searches and recommended through voice assistants?

You don’t need to pay someone for that.

Just make sure you’re listed on the core five platforms: Google, Bing, Apple, Yelp, and Foursquare.

Most voice assistants pull data from those sources. If you’re listed correctly on those, you’re already covering the majority of voice search.

Posting local SEO content to help small businesses.

Changing your Google Business Profile name can give you one of the biggest ranking boosts in the local map pack.

A smart way to do this is if your business name is something like Smith & Company and you’re a plumber, you could register a DBA as Smith & Company Plumbing Services.

Google prioritizes relevance, and having keywords in your business name is a strong signal for user intent.

Just make sure you’re doing it legitimately and not stuffing keywords unnaturally.