The Idea Farm

Free 30-minute marketing audit — 5 spots this month.

Who it's for: SMB owners doing $500k-$10M who suspect their marketing could be doing more.

What you get: a 5-point audit covering your website, Google Business Profile, and one paid channel. Written report. No pitch.

What it costs: nothing. We do this because half the time we find something they can fix themselves and the other half we find something we'd love to help with.

Comment AUDIT or send us a DM to grab a spot.

What a good monthly marketing report looks like (and what's fluff).

Always have:
→ Leads by source (so you know where to double down)
→ Cost per lead (so you know what's working)
→ What we'll test next month (so you know there's a plan)

Skip:
→ Impressions (meaningless without context)
→ Reach (ditto)
→ Engagement rate (useful for content teams, not business decisions)

Want a copy of our monthly report template? Comment REPORT.

The May marketing checklist for SMB owners.

12 items across Google Business Profile, email, website, and paid ads. Takes about 2 hours total. Print it, tick it off, and you'll start June in better shape than 90% of competitors.

Download the May checklist — link in the comments.