BC Productions

We’re thrilled to be part of this production! Auditions are right around the corner on May 17–18. Give The Rocky Horror Show Indianapolis a follow and keep your eyes peeled for the official ticket launch. You won’t want to miss this!

"Becker-Chamberlin explained that authenticity is central to BC Productions’ marketing approach for local theater. Rather than relying solely on traditional promotional content, the team collaborates closely with cast and crew members to create organic content that reflects the spirit of each production." Read the full article: indyarts.org/2026/03/13/know-your-audience

We're also proud to be included in this arts organization resource, "12 Audience Insights from Indy Arts & Sports Marketers," and hope that our insights can benefit others: indyarts.org/artist-resource/12-audience-insights

This morning, we joined the Indy Arts Council at the Indianapolis Artsgarden for their quarterly Indy Arts Marketers Meetup. Our Director of Operations, Isaac Becker-Chamberlin, shared insights on the "Know Your Audience (For Real)" panel, with our Visual Media Manager, Louis Soria, also in attendance.

It was an honor to share the stage with fellow industry leaders Jenny Holland, VP of Brand Strategy and Sales at The Children’s Museum of Indianapolis, and Shayna Sangster, VP of Marketing for the Indiana Fever at Pacers Sports & Entertainment.

We were proud to represent the Indy theatre scene and share how we translate audience insights into meaningful impact. We walked away with fresh insights and a renewed energy for our local arts community.

A sincere thanks to Indy Arts Council's Director of Marketing & Communications Melissa Rowe, President & CEO Judith Thomas, and Digital Marketing Coordinator Chelsea Reynowsky for the invitation and for hosting such a vital conversation!