Recruit Sourcex
Active advocate and recruiter within transportation and logistics focusing on the Driver as a person, not a disposable asset.
05/13/2026
𝐓𝐡𝐞 𝐅𝐮𝐧𝐧𝐞𝐥 𝐅𝐚𝐥𝐥𝐚𝐜𝐲
Traditional marketing funnels don't work in hiring. Let me explain.
Consumer/B2B funnel:
Awareness → Consideration → Purchase
Talent funnel:
Awareness → Interest → Apply → Interview → Accept → Stay
That last step? Most agencies ignore it.
👉 Retention starts at the first impression
👉 Misaligned messaging = early turnover
Here's what most companies don't realize:
-30–50% of new hires fail within the first 90 days
-Poor job expectation alignment is a top driver
So when agencies focus only on clicks and applies . . . They're optimizing the wrong outcome.
𝐀𝐭 @𝐒𝐰𝐢𝐬𝐡 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐋𝐋𝐂, 𝐰𝐞 𝐚𝐥𝐢𝐠𝐧:
-Employer Brand (EB)
-Employee Value Proposition (EVP)
-Employee Experience (EX)
Because a hire that doesn't stay . . . Is just a very expensive click.
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