Tomato Fish Marketing

“Each time a woman stands up for herself, she stands up for all women.” ~ Maya Angelou

Based on our research, here are four digital marketing trends for Small and Medium-sized Businesses (SMBs) to evaluate for 2023/2024 strategic planning:

📢 Voice-based Searches: There are 4.2 billion voice assistants in use as of 2023. This number will reach 8.4 billion by 2024. More than 50% of the adults reported that they use voice search daily, indicating a shift in how consumers find information online. (Demand Sage)

🎥 Video Content: 91% of businesses use video as a marketing tool, an all time high since 2016 (HubSpot)

🤖 AI-powered Personalization: Personalized marketing is another trend that is consistently gaining more traction in 2023. Businesses are just scratching the surface on tailored experiences to their customers through AI. (Ninetailed)

✍🏼 Content Creation: Balancing Long-Form Articles with Short-Form Content is essential. Almost 40% of marketers say content marketing is an essential part of their marketing strategy. (HubSpot)

Remember, these trends can continually evolve, so continue to evaluate, engage, and execute the latest digital marketing practices and trends.

Digital Marketing Trends for SMBs: Boosting Success - Tomato Fish Marketing To stay competitive, organizations must keep up with the rapid changes in digital marketing trends for SMBs. Don't get left behind!

Caught up in the day-to-day operations of your business, with hardly any time to focus on the big picture? Taking the time to engage in is incredibly beneficial to organizational performance.

How Strategic Planning Improves Organizational Performance Discover 5 ways strategic planning can help organizational performance improve productivity, efficiency and profitability.

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