4th On Broadway

🇺🇸❤️ What a weekend.

Thank you, Lubbock, for spending your Fourth of July with us at 4th on Broadway! From the parade and family fun to live music and an unforgettable fireworks show, this celebration wouldn't be possible without this incredible community.

A huge thank you to every volunteer who gave their time, our vendors and performers who brought the event to life, and our amazing sponsors whose support made it all possible. Your dedication, generosity, and hard work helped create a day to remember for thousands across West Texas.

We're grateful to everyone who came out to celebrate with us and can't wait to do it all again next year. ❤️🤍💙

Can't make it to the parade? Catch the live stream on KLBK today at 10AM! 👏👏👏

🇺🇸 Happy Fourth of July, Lubbock! ❤️🤍💙

Today's the day! Join us at 4th on Broadway for a full day of parade floats, live music, family fun, great food, classic cars, and an unforgettable fireworks show. 🎆

Be sure you're following our page for updates throughout the day, and check out our previous post for the full schedule and everything you need to know before you go.

Let's celebrate together! See you at the South Plains Fairgrounds! 🇺🇸✨

Tomorrow's the day! 🇺🇸🎆 Join us for the Davis Smith's Gorilla Law-Palooza Evening Concert featuring Mariachi Mi Tierra, Louie Thesinger, and LIT, then stick around for H-E-B's Fireworks Extravaganza at 10 PM! We can't wait to celebrate with you!!! ❤️🤍💙

Can’t make it out to the fairgrounds? Watch the H-E-B Firework Extravaganza live on the KCBD Steaming app for Roku and other streaming platforms. 🧨🇺🇸📺

There's no place like Lubbock on the Fourth of July. ❤️ Thank you to Visit Lubbock for helping us welcome visitors and celebrate our community at the 2026 4th on Broadway celebration! 🇺🇸✨

Every great celebration has incredible partners behind the scenes. 📺 A heartfelt thank you to KCBD for supporting the 2026 4th on Broadway celebration as one of our valued sponsors!