PSST by BRM
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PSST = Personalized Sponsorship Sales Training. Better tools equal better results. “PSST.” It’s a tool we use to get someone’s attention.
08/02/2019
Reminder that Ross Bentley of Speed Secrets and I are doing a webinar on sponsorship on August 20th. It's specifically about motorsports but the principles apply across many kinds of sponsorship sales. Hope you'll join us!
Some topics we'll cover;
- Presenting yourself or your team to sponso
- Maximizing your value proposition to sponsors
- Identifying relevant sponsorship prospects
- Contacting your prospects in an engaging way
- Writing a proposal
- Negotiating a sponsorship
- Writing a sponsorship agreement
- Maintaining and growing a sponsorship
07/11/2019
PODCAST: Brian Bonner shares about motorsport sponsorship. We discuss new trends in how motorsport marketing deals are put together, even if you’re not a big pro racing team.
Link in bio.
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