KRME

Every good caption should have

GOAL - WHAT DO YOU WANT THE PERSON TO TAKE AWAY FROM THE POST?

CALL-TO-ACTION - WHAT SHOULD THE PERSON DO AFTER READING?

AUTHENTIC VOICE - ENSURE YOUR LANGUAGE IS TRUE TO YOU & YOUR BRAND

I’m about to go live

… talk about pricing since it’s TAX TIME… some of you think you are saying the right thing but it’s the wrong message… as usual

Welcome to The BRAND

When the customer is satisfied and everyone is happy, the job is not finished. Give them a reason to come back. 🔑