Flock and Rally

Our VP of Client Engagement, Mary Kate Korpita, recently led a session at the Boyd Innovation Center, powered by GrowCo as part of Startup Sprint, helping participants take a deeper dive into customer personas and the journey behind every decision. ⚡ From defining who their audience is to understanding how to reach them, Mary Kate brought clarity to one of the most important aspects of building a brand.

It’s always inspiring to see our team share their expertise and help bring ideas to life in our community. 💪

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[A carousel of photos from a Startup Sprint event at the Boyd Innovation Center. Slide 1: Mary Kate speaking in front of a group with a presentation on screen behind her. Slide 2: A group of attendees sitting at tables, listening during the session. Slide 3: An attendee taking a photo of the presentation on their phone. Slide 4: Mary Kate presenting and smiling in a workshop space.]