Operative

Our SVP Brenda Salce-Garcia on diversity & inclusion in the workplace

is under way and we can't wait for our epic mashup cohosted event TOMORROW morning at 8:30AM PDT exploring premium markets and open systems with an epic lineup of panelists - don't miss out! NAB Show http://bit.ly/2YXXr5b

Happy International Women's Day!
Today we are especially excited to share highlights from 's second empowerment and networking event and give a special shout out to Operative's Brenda Salce-Garcia, Ad Tech Bae co-founder! Read more in their blog post and learn how presentations from Sharon Melnick, Ph.D. , Joe Meyer and Ryann Richardson inspired attendees to find their true passions and set intentions that will guide them through the year (and beyond) with success.

For more information, reach out to [email protected]

Ad Tech Bae Starts the New Year with Intention - Operative Ad Tech Bae Founders Brenda Salce-Garcia (Operative), Christina Barlowe (Spectrum Reach), Heather McCrea (Railroad 19), Sarah Foss (Freewheel) & Seema Patel (Viacom) start the New Year with Intention – Read their words of empowerment for women in media Transformation. Liberation. Grit. Grace. Visi...

We are a full house at and our discussions are well underway on the automation of advertising! Thank you to our awesome sponsors Matrixsolutions Infinitive Beeswax and Sortable for joining us and supporting us at our 6th annual summit, and as partners in the industry as a whole!

Our team is in Miami and looking forward to spending the rest of the week at the Matrix Solutions Media Ad Sales Summit (and enjoying the warmer weather too)!
Check out what our CEO, Lorne Brown and CTO, Glen Ceniza will be discussing as panelists tomorrow!

Matrix Solutions' Media Sales Symposium 2019 | Miami Beach, FL The Media Sales Symposium will highlight new & proven digital strategies for media sales teams to empower the entire organization!

Great times last night at Costa di Mare with some of the best in the industry. has been a huge success! Thanks to all who joined us!

Have you heard the breaking news? Our 6th annual OP/ED Summit keynote speaker has been announced! Rachel Mushahwar, General Manager, US Enterprise, Government, and Cloud Industries at Intel will be sharing her views on "The Automation of Media" and where the industry is headed. Stay tuned for more updates on

CEO Lorne Brown joined industry leaders from Amobee, Liberty Global, Turner International, IPONWEB and RTL AdConnect in a panel discussion on the value of audience-based buying and multibroadcaster collaboration and models for Europe at FTVA London! Great conversation and strategies for the future were shared!

Consumers today are over the top. Find out why outcome based selling is the key strategy accelerating success for converged media companies in our new blog post

How Outcome-based Selling is Accelerating Converged Media Companies' Success in a New Tech Landscape - Operative Consumers today are over the top. An average American now reportedly spends nearly 11 hours a day across devices, with digital, linear and “cord-cut” content, according to a Nielsen study released earlier this year. To maximize reach, advertisers have to create campaigns across all these streams...

We have seen large consolidations this year from companies like Disney and AT&T. Where are they going from here and how are advertisers keeping up? Lorne Brown gives his perspective on Cheddar tomorrow at 10AM, tune in! http://bit.ly/2QRJdxU

Our redesigned booth at IBC is going up and the first of our team has touched down in Amsterdam! Swing by Booth 2.B32 Friday - Tuesday to learn more or set up a meeting in advance with one of our product experts. http://bit.ly/2M8n9MB