PIX11 Media Solutions
We specialize in developing, producing and distributing your brand’s story to engage your audience and inspire them to take action.
The 2015 digital advertising spending numbers are officially in and they shouldn’t be a surprise.
In the second half of 2015, mobile surged ahead of non-mobile search in terms of dollars spent. IAB’s 2015 Ad Revenue report estimates that $59.6 billion was spent in 2015 on digital advertising. $59.6 billion is a 20% increase over 2014 numbers.
Mobile accounted for nearly 35% of total digital ad revenues.
Read More: http://www.pix11plus.com/mobile-dominated-digital-ad-spend-in-2015/
03/23/2016
What You Need to Know As a Brand about the Instagram Algorithm http://bit.ly/1T5Z3Tq
What You Need to Know As a Brand about the Instagram Algorithm Facebook-owned Instagram has announced that they will be implementing an algorithm on their platform that will re-order photos and videos in a users feed based on their interests. Don’t worry just yet. This is going to …
03/22/2016
Mobile video plays accounted for nearly half of all video plays at the end of 2015. That’s up from 17% in 2013.
02/19/2016
By adding view counts to video, Instagram hopes to create a fertile environment for influencer marketing fueled by a network of content creators.
Views and Ad Dollars: Instagram Pivots to Attract Influencers and Ad Budgets Instagram wants to attract high-quality creators and influencers to the mobile platform. Instagram hopes to create an environment for influencer marketing and to attract more ad dollars to promote creator...
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