Gradient Experiential

Blooms, beauty, and a mother’s love. 💐

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GRADIENT and made dinner reimagined with Stefano Boeri Interiors. The Edition served as the perfect location to celebrate Buccellati's luxury plate and silverware collections by famed designers Patricia Urquiola, Dimorestudio, Chahan Minassian, and Ashley Hicks during Art Basel Miami.
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Team Credits

Account:
Lead Account: Linda Rhode

Production:
Lead Producer: Dario Callegher
Production Coordinator: Lianna Lieberman
Production Intern: Agathe Leignel

Creative:
Creative Lead: Chris Torres
Experiential Designer: Caleria Bailon
Lead Graphics: Nicole Flores
Creative Support: Anasazi Bustos

Content:
📸: Colton Soref
🎥: Joseph Shaw

Partners:
Architect Team:
Fabrication:
AV/Lighting:
Venue and Catering:
Rentals:
Rentals:

GRADIENT partnered with to celebrate Fashion Designer 20th Anniversary Collection during Art Basel in Miami. VIP guests were welcomed for one night only to an authentic South Beach Nightclub experience, where our creative team took inspiration from the nightlife of the 90’s and early 2000’s to transform the Faena Theater into a must-attend Miami hotspot.

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Account:
Lead Account: Michelle Perrott
Account Intern: Santiago Alinovi

Production:
Lead Producer: Jonathan Evans
Production Coordinator: Paulina Cardenas
Production Intern: Agathe Leignel

Creative:
Lead Creative: Chris Torres
Lead Graphics: Magali Ducornet
Experiential Designer: Carson Lai
Experiential Designer: Val Bailon
Creative Member Support: Sazi Bustos
Creative Member Support: Gwynette Oller

Content:
📸: Colton Soref
🎥: Joseph Shaw

Partners:
Up All Night Productions:
Venue:

GRADIENT and took over The Standard Spa Hotel during Art Basel Miami for an elegant brand immersion experience! Special guests were invited to enjoy poolside Cobalt Club elegance and a variety of programming during the week including a special caviar cocktail hour and dinner with cuisine by Chef Daniela Soto-Innes inspired by La Prairie’s signature Skin Caviar. The cohesive touches curated throughout the hotel and spa areas made the La Prairie takeover an unforgettable collaboration.



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Team Credits
Lead Account: Paulette Lewis

Production:
Lead Producer: Marissa Astolfi
2nd Producer: Emily Taroli
Production Intern: Alexandra Peterford
Production Intern: Gina Bugglin

Creative:
Creative Director: Kyra Taurman
Art Director: Chris Torres
Lead Senior Creative Experience: Yoyo (Yuhan) Wang
Lead Graphic Designer: Madison Urich
Junior Experiential Designer: Valeria Bailon

Content
📸: Colton Soref
🎥: Joseph Shaw

Venue Partner:
Model Waitstaff:
Celebrity/Influencer Chef:
Fabrication & Graphics:

GRADIENT and took over The Standard Spa Hotel during Art Basel Miami for an elegant brand immersion experience! Special guests were invited to enjoy poolside Cobalt Club elegance and a variety of programming during the week including a special caviar cocktail hour and dinner with cuisine by Chef Daniela Soto-Innes inspired by La Prairie’s signature Skin Caviar. The cohesive touches curated throughout the hotel and spa areas made the La Prairie takeover an unforgettable collaboration.


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Team Credits
Account:
Lead Senior Account: Paulette Lewis

Production:
Lead Producer: Marissa Astolfi
2nd Producer: Emily Taroli
Production Intern: Alexandra Peterford
Production Intern: Gina Bugglin

Creative:
Creative Director: Kyra Taurman
Art Director: Chris Torres
Lead Senior Creative Experience: Yoyo (Yuhan) Wang
Lead Graphic Designer: Madison Urich
Junior Experiential Designer: Valeria Bailon

Content
📸: Colton Soref
🎥: Joseph Shaw

Partners:
Venue Partner:
Model Waitstaff:
Celebrity/Influencer Chef:
Fabrication & Graphics: