Bdemm Design

✨BRAND REVEAL: Sarah Klein Masterson | Fundraising Copy & Strategy✨ Here’s a little magic for your feed… So excited to finally share this work! This is the special sauce that happens when a designer teams up with a super talented writer to build her a personal brand identity!
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Sarah reached out wanting to bring her brand archetypes of “The Caregiver” and “The Advocate” to life through a brand visual system and a new website - all just in time for an upcoming conference speaking engagement. We set to work on a collaboration that would best showcase her caring word smithing and copy strategy skills for her many fundraising and non-profit clients.
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With cozy linen and torn natural paper textures layered under a mixed type treatment of sophisticated and hand drawn mixed fonts, plus a warm and inviting color palette, Sarah’s brand quickly came in to focus. We solved naming and tagline challenges to make sure her audience would easily find her and built an easy-to-navigate online presence that drives new inquires to her inbox.
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This project included my:
- Brand Identity Starter Kit Package
- Squarespace Website Design Package
- Custom hourly design tasks
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I love giving soloprenuers and small businesses confidence to launch 🚀 with impactful brand identities and strong custom websites. Click the link in my bio to get in touch if you’re curious about how we could work together to launch your identity!