Agency 29
Share
Brand-building creative agency for food, beverage, & agriculture brands. (Formerly 29 Design Studio)
Is the wine industry focusing on "red herrings"? 🚩
According to Paul Mabray, the wine industry is distracted by minor factors like anti-alcohol sentiment. The real challenge is the collision between:
1️⃣ The industry’s push for premiumization.
2️⃣ The economic development of the next generation.
It’s a sobering look at the path ahead. If the next generation can't afford the "premium" dream we’re selling, where does that leave the industry?
Catch his full episode of Spilled Salt wherever you subscribe to podcasts.
https://youtu.be/0adUvtGQ1Lc
06/16/2026
We're growing, and we're looking for the right person to grow with us.
Agency 29 is hiring a Director of Business Development: someone who builds real relationships, thinks strategically about the food, bev, and ag space, and gets energized by connecting clients to work that actually moves them forward.
If that sounds like you, we'd love to hear from you. Apply on Indeed. 🔗 https://www.indeed.com/job/director-business-development-d2fedce6c3fa6212
Click here to claim your Sponsored Listing.
