F5

As Chris Dercks, RVP for Field Sales Management, says is all about exchanging ideas and listening.

F5’s Central and Eastern Europe (CEE) region encompasses 28 countries with significant economic weight, and the priorities are clear. Securing AI workloads. Simplifying hybrid multicloud. Adapting to digital sovereignty.

Together with our customers and partners, we’ll all leave AppWorld in a stronger position to keep moving application delivery and security forward.

🔗 https://go.f5.net/2jhlwp23

As AI adoption continues to grow, organisations are rethinking how they optimise performance, manage costs, and drive efficiency.

Our latest collaboration with NVIDIA reflects this shift, helping to reduce inference costs while improving how AI applications are delivered and secured at scale.

Read more via TechDay UK to see how this partnership is helping organisations get more value from their AI investments: https://go.f5.net/a1xff5kg

We’re excited to be a Silver Sponsor at KubeCon + CloudNativeCon in Amsterdam next week and to connect with the cloud-native community.

With conversations around platform engineering, cloud-native security, and AI workloads on Kubernetes continuing to evolve, it’s set to be a great few days of insights and discussion.

If you’re attending, stop by and meet the F5 team!