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Target’s AI Trend Brain speeds up apparel trend forecasting
Target is testing its AI Trend Brain tool to help apparel teams identify fashion trends and adjust product decisions more quickly. The tool was introduced earlier this spring and is being rolled out to designers working on Target’s own brands, including Wild Fable and Universal Thread. It uses inputs like social media content, runway images, […]
The post Target’s AI Trend Brain speeds up apparel trend forecasting appeared first on Marketing Tech News.
https://www.marketingtechnews.net/news/target-ai-trend-brain-apparel-forecasting/

Target's AI Trend Brain speeds up apparel trend forecasting Target uses its AI tool Trend Brain to help apparel teams track fashion signals from social media, runway images, and purchasing trends.

The world’s largest ad holding company just bet its AI future on one vendor
Agentic marketing is the new battleground for agencies, and Publicis just picked a side. On April 8, Microsoft and Publicis Groupe announced an expanded strategic partnership to build what both companies are calling a full-stack agentic marketing platform. The deal brings together Microsoft’s Azure cloud, Copilot tooling, and AI agent infrastructure with Publicis’ Epsilon identity data layer […]
The post The world’s largest ad holding company just bet its AI future on one vendor appeared first on Marketing Tech News.
https://www.marketingtechnews.net/news/agentic-marketing-publicis-microsoft-partnership/

The world's largest ad holding company just bet its AI future on one vendor Publicis handed Microsoft its $1.2 billion media account and built its entire AI stack on Azure. Here's what the agentic marketing bet actually means