Shearlearn Global LLC
Learning Experience Design Redefined. Content and Marketing Strategist Knowledge transfer is content. Building knowledge is building brand awareness and loyalty.
Getting hot. Check on the elderly.
03/07/2019
Learning eco-systems are more than a buzz word -- it is a process.
Learning Ecosystems: What Are They, and What Can They Do For You? - Training Industry Training Industry - by Taryn Oesch. Published on TrainingIndustry.com, Articles, research and tools for the L&D professional. Insights for managing the business of learning.
01/30/2019
This article on personas gives a high-level explanation of what they are and how to use them in your marketing strategy. I wouldn't get too involved in creating the 'image' persona, but the reality is that for many years marketers have done this work to differentiate their target markets and methods of success.
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Personas: What They Are, How to Make Them, and How to Use Them in Marketing One of the challenges of creating a marketing strategy is predicting how potential customers will react to your content. If your strategy fails to hit home with your target audience, all of the time, energy, and resources you put into it will go to waste. Marketing personas can help you prevent this...
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