Generous Goods

That feeling when your favorite bakery is also a 🥰

Thank you
for doing the good work. We 👀you and we ❤️ you!

Goodness spotted in

We love a local business that commits to giving back and takes the time to share its mission and message with patrons. If you find yourself in Roslyn, WA (yes, where the much beloved tv show Northern Exposure was filmed), be sure to visit

This bookstore + cafe + evening speakeasy serves up delicious fare and a beautifully curated collection of mountain town goods while advocating for public land access and preservation.

Join us as we support and celebrate small businesses that






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Spotted by Team GG in Whitefish, MT! Great store with a beautifully curated collection of gifts, including several that and

Love these dish towels from Purchases support

We ❤️ the way features scientists, marine photographers, and medical professionals (like the folks ) wearing their beautiful and impactful swimwear designs in real life!

Waterlust creates active apparel for men and women that also serves as a wearable communication tool to advocate for environmental conservation. For each marine science topic the brand champions, they partner with researchers and educators and donate 10% of every purchase to a nonprofit making an impact in the field.





It’s easy when you know how to find the brands that care! We’re here to help. 🙌

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Generous Goods brand is launching a special campaign this month to raise awareness for mental health, with products that are playful, meaningful, and conversation-starting. The GREEN ELEPHANT CAMPAIGN was inspired by the “elephant in the room” saying about an obvious truth that is being unaddressed, or an evident problem or risk that no one wants to discuss. The green color represents awareness for mental health and mental illness.💚🐘⁠
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Let's be part of the conversation and talk about , because the first step in addressing mental illness and fighting the stigma is to TALK ABOUT IT.

The Link of Hearts Green Elephant line includes apparel, jewelry, candles, totes, bookmarks, and more. 10% of proceeds go to , a nonprofit org dedicated to ending the stigma and discrimination surrounding mental illness. Shop the collection and join the conversation today!
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Every moment. Every day. 💕

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