Communication Genetics

Email and data movement have become a prevalent media for business communications, and their popularity continues to grow. Every day, sensitive information is shared with business partners and customers via email and other transfer methods.

Although email is critical to the rapid pace of business today, the general lack of message security is a source of concern, both for regulators and business executives. Regulations such as Sarbanes-Oxley and HIPAAQ require that email messages containing sensitive or confidential data must be handled securely. Additionally, executive correspondence and exchanges concerning personnel, legal and other confidential matters must be protected from unauthorized viewing. Read more: http://www.communicationgenetics.com/solutions/protecting-data-in-motion/

Why omni-channel is the only way to communicate in business

Omni-channel communication makes sense because it offers many more ways to engage the customer and it promotes interaction, says Fred Steinberg, MD of Communication Genetics.

ICT has progressed to a point where it makes no sense for businesses to use single or one-dimensional channels. Today, the advent of social networks, social media and other interactive platforms means any sized business in any sector or industry can extend its reach to a wide audience immediately. Omni-channel communication has become the order of the day.

Omni-channel communication involves the use of several platforms, often simultaneously, including print, e-mail, social, SMS and MMS.

Read more: http://www.itweb.co.za/index.php?option=com_content&view=article&id=157508&O=E&E=3-243525

Why omni-channel is the only way to communicate in business Fred Steinberg, Managing Director of Communication Genetics. ICT has progressed to a point where it makes no sense for businesses to use single or on..

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