Eitah

EITAHAdventure (📸🎮🚆📲✈ Virtual museum, online interactive games games and offline interactive games) was born out of her desire to show that there is more to African tourism. It was during her gap year in Thailand when she was disgraced and hurt by the ignorance that existed towards Africa by the international communities. Questions such as “Do they have houses in Africa?”, “ What is the capital city of Africa?” and many more funny, yet hurtful questions were the ones that made her to want to create games, applications and virtual museums that will inform and give individuals an experience about the Africa that is “foreign” in the mainstream media. She wants to inspire a more positive atmosphere when it comes to conversations about Africa and what it stands for.

#Africaatyoursofa
#Beautyofafrica
#Givingyoutheforeignafrica
#Africaatyourfingertips

EITAHFlava (🍫🍬🍫 Confectionery- Fruity bars) was inspired by her mission to fight against malnutrition in the African continent. She believes that the core problem with the health of many Africans is the lack of nutrition in their everyday meals. That the “broken health system” comes second to that. She believes that if communities eat healthy, their immune systems are able to fight effectively and efficiently in the presence of any disease. Hence, EITAHFlava will be partners with different African agricultural and food security social entrepreneurs to gather the resources (African indigenous fruits and crops) that are needed for the confectionery products. In addition, inspiring healthy living through style, affordability and healthy portions.

#Eitahflava
#MadeinAfrica
#Tasteofafrica

EITAHSwag (😎 Bags and diaries) was born from her desire to teach people that colour should not be the criteria used to decide on a person’s worth, ability and role in the society. She aims to actively fight against discrimination among African societies through style, creativity and innovation.

#Biguptohumanrace
#Beautyofdiversity
#Beautyofmelanin
#Mybrothermysister
#Notoracialstereotypes

Mission

To make people to be kind and patient with each other each other in spite of their color. We do this through our international standard African inspired bags and diaries.

To help the African communities delight in healthy lifestyles through international standard confectionery (fruity bars and candies) made from the African indigenous fruits.

To give people the beauty of Africa at the tips of their fingers and at the comfort of their sofas, through virtual museum, applications and board games. This is to give people both locally and internationally to know of the Africa that is not usually told of in the mainstream publications.

Vision

To live in a community that is kind to each other and welcome others based on the pride of their African identity, and not on the shortcomings of their individual race traits.

To have a community that takes pride in Africa of beauty, strength and its radiant glow. Not the one that media filters and gives to us.

To create products by African and for Africans.

To create products and offer services of international standard.

To tell of the true identity of Africa, not the one of poverty, strive, lack and incompetency. But of pride, abundance and strengths.

Values

Diversity: EITAH recognizes and affirms that Africa is a multicultural society, which will be reflected in the activities of the organisation.

Excellence: EITAH values striving to be an organization of the excellence that develops products and services that meet international standard.

Ubuntu: EITAH values respect for oneself , fellow workers and the public in general.

Accountability: EITAH values accountability by management and staff in the running of the organization to avoid violation of the relevant legislation.

Transparency: EITAH values actions that are open, consistent and predictable to promote and enhance internal communication.