Ignite Creative Agency

Apart from showcasing my original work related to Brand Identity design and graphic design, I have another goal to educate business owners and marketers about visual communication in bite-sized information to fit our fast passed lifestyle ⏱

WHAT MAKES A GOOD LOGO 👌

According to the legendary designer Sagi Haviv, A logo should have the following properties to stand out in the market and register well in the customer's mind. A good logo should be Appropriate, Distinctive, and memorable and it should be simple.

1️⃣ further clarifying appropriation of a logo, Logos should be appropriate in their feeling. It is like a personality thing; it is a core idea and feeling of it. If it is for sports, it may be bold and dynamic, if it is in fashion it needs to be elegant

2️⃣ When it comes to memorability, It has to be unusual enough to persist in our minds. If you see it once or twice, you should be able to describe it to someone or doodle it on a piece of paper.

3️⃣ And importantly, The logo should be able to be reproduced in every pixel size. Nowadays, logos are used in the email signature, Twitter, and Facebook Avatar to the small as fav icons on the top of your website.

💡So keep in mind, If you are a designer to include these properties in your logo design. And if you are a business owner who's looking for a new logo for your brand, hire a good designer who understands logo principles and most importantly a designer who understands you.

📥 DM to talk about how I can find solutions for your branding challenges

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