Zib Digital

Introducing Devon, one of our Digital Managers in our Adelaide office.

Devon works closely with businesses across a range of industries to build marketing strategies that connect performance, messaging and customer behaviour.

With experience spanning agency and in-house marketing, he’s managed campaigns across Google and Meta, written strategic copy, and supported brands in industries including health & fitness, automotive, construction and membership organisations.

Having previously worked alongside the team at Zib as a client, Devon saw firsthand the value of clear strategy, collaboration and accountability, which made joining the team a natural next step.

Known for his adaptable approach and strong understanding of both creative and performance marketing, Devon brings a well-rounded perspective to every client partnership.

Because strong digital strategy comes from understanding both the numbers and the people behind them.

The New Zealand tourism industry is competitive. Attention is earned.

For this New Zealand adventure tourism brand, growth came from understanding exactly how travellers were searching, researching, and deciding.

By strengthening visibility across search, improving the online booking journey, and reconnecting with interested audiences at the right time, the business saw:

→ 35% increase in bookings year-on-year
→ 53% increase in average monthly bookings
→ Their strongest season to date

Because when digital strategy aligns with genuine customer intent, growth becomes easier to scale. Meeting travellers with the right message at the right moment.

Read the full case study at our website https://zibdigital.co.nz/case-study/how-we-delivered-a-record-season-for-a-new-zealand-adventure-tourism-brand/

Search is changing.

Google isn’t the only one in the game anymore.

In 2026, your customers are searching everywhere
👉 ChatGPT
👉 Social media
👉 YouTube
👉 Reddit
…Often before they ever touch Google.

Welcome to Search Everywhere Optimisation, where visibility isn’t about ranking #1, but about showing up wherever your audience is asking questions.

The question is, are you part of the answer everywhere your customers are looking?

Read the full blog at our website:
https://zibdigital.co.nz/search-everywhere-optimisation-looking-ahead-for-2026/

Last month, we partnered with a new group of businesses serious about growth.

Across industries, the pattern is consistent—businesses aren’t lacking demand, they’re looking for clarity, trust, and a partner who understands how to turn marketing into real business outcomes.

Because at the core of it, platforms don’t grow businesses—people do.

Now it’s about turning that ambition into measurable growth.