Hewitt Property

Hewitt Property

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A bespoke property consultancy offering a highly tailored service to help buy and sell your property.

24/03/2026

Why buyers sometimes overpay at auction.

Auctions combine powerful behavioural pressures:
• Competition – the instinct to win can override the instinct to evaluate
• Public setting – bidding in front of others creates a subtle pressure to continue
• Social proof – when others bid confidently, it reinforces the perception of value.

Together they create momentum that can override disciplined decision-making.

For buyers, the challenge is not simply understanding the property. It is understanding the psychology of the room.

The strongest buyers enter auctions with clearly defined limits, disciplined strategy, and the willingness to walk away when conditions move beyond rational value.

In property markets, the most powerful advantage is often emotional neutrality.

Photos from Hewitt Property's post 25/11/2023

PURCHASED AT AUCTION | 4 Bedrooms 2 Bathrooms 2 Parking | Hampton

A tranquil oasis away from the world outside, this beautifully presented 4-bedroom, triple living-zoned home is an inviting setting of enviable low maintenance, matched by a blue-chip Hampton address. The home is embraced by lush yet easy-to-maintain gardens where extensive alfresco decking wraps around its exterior for effortless indoor/outdoor enjoyment. Upon entry, rich hardwood floors flow past the formal lounge to the home’s main entertaining zone where a vast living and dining area is centred around an impressive kitchen.

Click the link in bio to find out more about the property and our Buyers Consulting service.

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Melbourne, VIC
3000