Peter Sung Design Print Signs

Since its opening in 2025, Toby’s Estate Coffee Roasters flagship café has partnered with us as its trusted signage provider. From initial launch branding through to ongoing promotional campaigns, we’ve delivered consistent, high-quality signage solutions that evolve with the café’s needs.

As a flagship café in Fitzroy, Toby’s Estate required a visual presence that reflected its premium brand and reputation from the very beginning.

In a city renowned for its competitive, design-conscious café culture, standing out is about more than great coffee—it’s about creating an environment that feels refined, consistent, and visually engaging at every touchpoint.

Beyond the initial launch, the challenge extended into maintaining that presence over time—adapting signage for seasonal campaigns, special promotions, and cultural events without compromising the café’s premium identity.

For signage enquiries, contact us at (03) 7048 4212 or [email protected] or visit our showroom website https://petersung.com