Muse Muse

Mornings spent in good company.

📙 .pleasure
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Muse Muse is proudly founded and run by a Difficult Woman.

And we are tired of this word being used to diminish courage, persistence and action. So our Creative Director Lila Theodoros joined forces with legendary activist and community builder to launch Difficult Woman ( ) - a values-driven collective and apparel project reclaiming “difficult” as a declaration of agency, resilience and feminist courage. With 50% of profits funding women’s activism and transparency in giving back, the brand turns resistance into ritual and community into action.

We made a uniform. I am a difficult woman. Wear it. Fund it. Own it.

Follow and grab a tee 🔥