Digital Creators

🚨New Episode is Live #98 🚨 FA Concept , short for Futol Aymeric, is a unique venture founded by Aymeric himself. FA Concept originated in 2009 under the name Atelier Spinel, focusing on jewelry making and Aymeric’s own jewelry line but over the years, it transformed to encompass styling, makeup, model training, and other elements that define FA Concept today.

Aymeric Futol, a French-born artist, has led a life filled with creativity and passion. Growing up in Paris, living in Geneva for seven years, and eventually settling in Perth, he was surrounded by a family that nurtured his artistic inclinations. Aymeric showed a keen interest in the arts from a young age, creating his first garment as a pre-teen. At 15, he studied jewelry making at the esteemed BJO private school. With over 20 years of experience in the luxury and fashion industry, Aymeric continues to push boundaries and explore new avenues.

Christian, a Geneva native with an Italian mother, had a diverse upbringing, attending both Swiss and French schools. He pursued higher education in the United States, studying English in Berkeley, CA, and later earned a degree in law and a bachelor’s in business administration. Christian’s career spanned various fields, including tourism, human resources, and payroll, before meeting Aymeric. Together, they moved to Perth and faced numerous challenges in their business endeavors. They started with a boutique in an old Salvation Army headquarters, developing a European concept store. Christian’s skills in accounting, payroll, and logistics proved invaluable, while Aymeric’s guidance helped Christian transition into the fashion industry, expanding their business into vintage and styling. Christian’s involvement in the fashion industry led him to frequent travels between Australia and Europe.

Their business evolved from a concept store to a couture outlet, and eventually became a vintage boutique. With new ventures on the horizon, Christian eagerly anticipates the exciting developments ahead.

Available on YouTube, Spotify and Apple Podcasts.

🚨New Episode is Live!🚨 Lewis French is a 24 year old photographer from Perth, Western Australia. He found his love for photography at a young age during a family holiday around both the North and South islands of New Zealand, where he continued to photograph landscapes and surf upon his return to the northern suburbs of Perth. This quickly led to shooting fashion, food and events for local businesses in Perth. He was fortunate enough to have shot his first wedding at the age of 19, which was the beginning of many in the years to follow as he began a new branch of his business in the wedding industry, shooting over 25 weddings in 2023. Covid pushed him to move to the Margaret River region to escape the chaos where he picked up a handful of clients such as Creatures of Leisure, Credaro Winery, Shelter Brewing co and Meelup Farmhouse. He wanted to chase bigger things and see what was possible so he took an internship position under Ian and Erick Regnard at Friday’s Studio in Perth to hone his craft and learn lighting inside and out. After 12 months with the brothers at Friday’s he went back to his country of birth and spent 4 months in London working as a lighting technician on fashion and advertising jobs for photographers such as Oliver Hadlee Pearch, Maya Skelton, Tom Craig and Emma Tempest. He now calls London home and continues to assist other high profile photographers in Europe and hopes to use this experience as a platform to project his career and be agency represented as a fashion and lifestyle photographer.

Available on YouTube, Spotify and Apple Podcasts.

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