Wanderlust Communications
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Wanderlust Communications is a Perth-based marketing agency specialising in tourism and destination marketing.
Work trips “on-site” for the win! ✨
Are you finding beautiful imagery alone doesn’t cut it on social anymore? Operators and destinations increasingly need content that makes people feel something and stop scrolling. Content that tells a story and has them mentally booking the trip before the reel even ends.
That was the whole mission behind our recent project with Tourism Western Australia 🧡
Kelly and Amy joined an incredible group of travel advisors on a fam trip through Karijini National Park, helping them turn real travel moments into short-form content that actually inspires bookings. Think Reels, carousels, scroll-stopping hooks and storytelling angles. We were also shooting content for Tourism WA's own channels, adding to their library and creating for IG and TikTok along the way.
📍 Karijini National Park, Western Australia
06/05/2026
People think destination marketing is just… posting nice content, or running ads, or hosting influencers.
And yes, all of those things matter, but not when it's a scattergun approach.
Effective destination marketing is strategic. You need to know who you want to attract, when they should come, where you want to send them, and what story will actually make them choose you.
Without that, you’re just doing things for the sake of it. With a proper strategy in place, everything starts to work a lot harder. It’s the difference between being busy… and being effective.
We've created Destination Marketing Strategies for organisations like Perth Wildlife Encounters and the City of Armadale. Need help with yours? Get in touch today!
20/03/2026
Most businesses are still writing content the same way they always have… but the way people find that content has completely changed.
AI tools are now deciding what shows up, what gets recommended, and what gets ignored. So if your reach has been a bit flat lately, it might not be your content, but how it’s being picked up.
Lucky for you, we pulled together a few simple ways to adjust. Have a scroll 👉
Save it for later and follow us if you want more of the stuff that actually works. We’re here 🤝
https://www.wanderlustcommunications.com/post/seo-is-changing-here-s-7-ways-tourism-brands-can-stay-visible
18/03/2026
Curious what powers a digital marketing agency behind the scenes? Peek inside our Macs and discover the tools we swear by, and why they make our work (almost) a breeze 💻🤍
What is your absolute favourite tool out there?
Follow for more behind-the-scenes marketing agency secrets 👀
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Contact the business
Address
The Wentworth, Level 2 East, 300 Murray Street
Perth, WA
6000
Opening Hours
| Monday | 9am - 5pm |
| Tuesday | 9am - 5pm |
| Wednesday | 9am - 5pm |
| Thursday | 9am - 5pm |
