November Five

When empathy meets insight, impact follows.
Not the kind you measure once, the kind that lasts.

Together with BASE (Telenet group) we elevated a key feature into a powerful story. By reframing “limits” not as control, but as peace of mind,
we turned a functional setting into an emotional connection.

The result?
✅ Fewer support calls
✅ Lower churn
✅ A brand moment customers still remember

This carousel shows how empathy and business logic can work together, creating experiences that build both loyalty and ROI.

Something new is cooking…
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Stay tuned.

Shots of the weekly demo by

“With you until the end.” 🤝

That’s how Le Pain Quotidien described our role during their biggest challenge yet, the COVID closures that dropped sales to zero overnight.

But the truth is, our partnership didn’t start, or end, there.

For over 6 years, we’ve been their trusted digital partner.
From rebuilding their global website to launching a digital twin of their Chief Digital Officer. From e-commerce pivots to AI innovation.

It’s a partnership built on momentum, mutual trust, and a shared belief in what this brand stands for: warmth, care, and time.

And every step we take, we take together, as if we were their in-house team. We’re grateful for the journey so far, and proud to keep shaping the next chapters, together.

Explore the journey so far (link in comments)

MX™ around the 🌐
Our co-founder took the stage today at CX Summit 25 in Dubai 🇦🇪 and let’s just say, his memory-driven narrative left a lasting impression.
Moments matter. And this one? Definitely one to remember.