GoodPhyte

Adulting 101: stop carrying yesterday’s crap into today.

You’re hanging onto everything.
Your jeans know it.
Your stomach knows it.
Your social life definitely knows it.

Meanwhile our customers are over here telling us they just had a legendary p**p and now they’re dancing it out.

We’re not jealous…

Just relieved.

Less bloat. More float.

If you’ve been out at the Fernie Gravel Grind today, there’s a good chance you’ve spotted Amy in the infamous 💩 costume cheering on riders with a loud “YOU’RE GOOD SH*T!” and handing out smiles, high-fives, and a whole lot of encouragement.

While the costume gets the attention, the conversations are all about what matters: nutrient absorption, recovery, gut health, and digestion.

Swing by the GoodPhyte booth to say hello, learn a little more about phytase, and take advantage of our GoodPhyte Show specials. We’ll be here all day cheering on every rider who’s tackling the course—rain, shine, and everything in between.

Good luck to all the racers. You’re doing amazing… and yes, you’re good sh*t. 🚴