Hetman.

Enjoy the result of smart work!
Some rules from Nike that we follow to rock it.

Ten years ago there wasn't a concept of global competition. All the technologies we take for granted today then just a light of an idea in the minds of Silicon Valley engineers. Global commerce remained the domain of select multinationals.

Everything changed. Compared to the modern market, what came before seems like an innocent tea party.
Now we have been transferred to a completely different level of doing business and marketing awareness.

Sometimes best thoughts for life and work come from unexpected sources. For example we can compare the competition with the concept of war. The tactic and strategy were invented for the conduct of war. These are strategic principles that ensure success. Studying war is not just learning how to win. The most important part of this knowledge is also mastering the skills that don’t lose.

Unlimited and intensive aggression from corporations poses a much greater threat to the economy than the skillful competition of marketing gladiators, their martial art.
Free enterprise is a marketing war. If you are going to play this game, first of all you need to understand its principles or hire someone who knows.
And now we kind of hint that we know these rules.