Ridge Utilities Ltd.

As Alberta’s Energy Needs Grow, Your Rate Choice Matters

Alberta’s electricity demand is entering a new chapter. Major data-centre projects and new power infrastructure are moving ahead, while clean-energy investment and storage are becoming increasingly important to keeping the grid balanced.

For households and businesses, that makes choosing the right electricity plan more important than ever. Ridge Utilities gives Albertans options that fit their priorities:

Fixed Rate - Predictable pricing, with 1-year electricity rates as low as 6.93¢/kWh.

Variable Rate - A market-based option for customers who prefer flexibility.

Prudential or non-prudential - Choose the structure that best suits your situation.

No lock-in - Move to a different rate plan when your needs change.

As Alberta builds for the future, Ridge keeps the choice in your hands with community ownership that helps reinvest value where customers live.

👉 Explore your options at ridgeutilities.net

Why Pay 12¢ When You Could Pay 6.93¢? 🤔💰

Here's a question every Alberta household should be asking today: are you stuck on the Rate of Last Resort (ROLR)?

The ROLR or the provincially mandated default rate currently sits around 12.0¢/kWh for many Albertans. That's the price you pay when you don't choose a competitive retailer.

At Ridge Utilities, our 1-year fixed rate starts at just 6.93¢/kWh or nearly half the ROLR price.

And if you prefer to ride the market, our variable rate tracks wholesale prices plus a tiny 0.67¢/kWh transaction fee, with a 30-day moving average of just 3.14¢/kWh (as of June 29).

The choice couldn't be clearer:

Rate of Last Resort (ROLR) ~12.0¢/kWh
Ridge Fixed (1-Year) 6.93¢/kWh
Ridge Variable (30-Day Avg) 3.14¢/kWh

No tricks. No lock-ins. Just real savings from a utility that's owned by the community it serves.

👉 Compare rates and switch today

Build Your Plan - Ridge Utilities