The Missing Piece

YOU and your business are not growing due to this reason 🚨

As we have discussed in my last post, reporting weekly success and failures is critical to the growth of your business on Instagram 📈

I know it’s more time and effort spend recording this data - but it can help your business skyrocket 🚀

Every Monday, my clients receive something I like to call their “social media report card”. Yes, it’s exactly what it sounds like 🔉

Within this document, it contains their weekly progress in the form of charts and graphs that reflect their successes or missteps in comparison to previous weeks 📊

This document also displays if they have met their weekly social media goals, as well as next weeks objectives for the next reporting period ✨

How does this help? 🤩
1️⃣ Recording and displaying the data can help you put into perspective how you and your business has performed over time
2️⃣ Evokes motivation and encouragement to do better for the next upcoming week by meeting the goals and objectives that have been set in place
3️⃣ Further solidifies what strategies ARE and are NOT working
4️⃣ This resource can also show possible partners or businesses looking for micro/ macro-influencers. This will beautifully display your success, and all the other information partners will be looking for 🔑

And much more!

Will you decide to start a weekly report card? 😝

For more daily tips and tricks to grow your business on social media, make sure you are following

See you around,
Kiara 🧩

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Are you creating content blindly?👀

Before we cover why it is essential to have a target market 🎯, we need to understand its means.

By definition, a social media target audience is “a group of people that you've identified that you want to appeal to.” ( , 2021). This can be based on any descriptive factor-like demographics, which are factors like age 👵🏼 , income💰, education 🎓, geographic area📍and more!

So, what does this mean? This means that if you haven’t specified your target market, how will you know what content to create if you have not discovered what your target market appeals to and is looking for? 🤷🏼‍♀️

By determining what your target audience is before you develop content, it will allow you to target your audience with curated content that meets their needs and Interests. Therefore wasting less time⏳, effort💪, money💸, and other resources trying to redirect your content toward an audience who will or may not interact and engage with your post.

✨How do I create one? ✨

Follow the 5 steps below to begin to create your target market! 🎯

1. Conduct research 🔬
1. Look at who your main competitors are targeting
2. Social listen 👂
2. Gather data on your pre-existing consumers/ followers on social media 📚
3. Find out what your target audience appeals to and what social channels they are using
4. Conduct a survey 📝
5. Create a buyers persona 💁🏼‍♀️

Make sure you follow ✅ for how to complete each stage of developing a social media target audience.

See you around,
The Missing Piece 🧩

You heard that right...

I am now offering and a FREE social media content calendar and planner for your business! 🎉

Prepare, plan and execute a whole month or years worth of social media content right at your fingertips 📱

Get your hands on this FREE social media tool NOW by clicking the link in my bio ✨

See you around,
Kiara 🧩