Studio Circa

(3/3) brings elevated coastal dining to Kimpton Monaco Seattle — celebrating the Pacific Northwest while drawing inspiration from coastal traditions around the world.

We took this concept from naming to full realization, starting with concept development and narrative, to building a complete identity suite that captures Seattle’s unique position between land and sea. The comprehensive project brought together extensive packaging and print collaterals including business cards, coasters, stickers, in-room dining assets, menus for all dayparts, along with a distinctive interactive web page.

Our custom illustrative logos feature the tern—a bird species native to the region—as the central brand element chosen to represent the restaurant’s connection to both local waters and distant shores.

Culinary Direction & Operations:

(3/3) From single page to stand-out experience:

When approached us, their boutique St. Tropez property was constrained by an outdated, single-page website tied to legacy technology. We saw an opportunity to transform their digital presence into something as distinctive as their property.

Through our signature Breakthrough™ package, we crafted a complete multi-page experience that truly reflects the character of the hotel. Our work included refreshing brand colors, refining their logo, collaboratively developing compelling content, and creating a seamless booking journey designed to capture the essence of their St. Tropez location.

The results spoke for themselves:

+71% increase in direct bookings YOY

+54% occupancy from direct channel YOY