Click Media Works
Writers, editors + content specialists serving real-life people in real-world business.
01/16/2025
While I typically advocate for plain language, I do LOVE this word and will use it someday. In the meantime, until I find the perfect opportunity, I'll write dog lover.
Thanks for making this word show up in my feed, Merriam-Webster Dictionary!
Where our cynophilists at??
01/16/2025
Why?
Why can't I get through a social post without using an exclamation point?
Oh, wait. I did it!
No I didn't.
01/15/2025
01/14/2025
From a past PRO WRITER TIPS newsletter . . . (two parts)
Sometimes, customers can't (or won't) pay you what you propose. That's okay, sort of. It's okay because there's always a path for everyone to take and end up a winner. Here are two word-use ideas to help you find that winning path for everyone.
TWO WAYS TO FIND A WIN-WIN WHEN CUSTOMERS CAN'T (OR WON'T) PAY YOUR PROPOSED FEE
➡️ WAY #1
I never advise anyone to drop their fees. I do, however, encourage business owners to find out what the customer really needs and then set the fee to that.
Re-propose your offer to what the customer really needs, without the extras, and adjust your fee to that. In my case, if customers want social media support but they don't want to pay my fee for the proverbial "full meal deal," I develop an à la carte menu, where they can pick and choose what they need regarding frequency, scope, and more -- piece by piece. I'll often put together three à la carte options, with the middle one as the most desirable, because, hey, it works.
>> You can start the re-offer with a note like this:
𝙋𝙡𝙚𝙖𝙨𝙚 𝙡𝙚𝙩 𝙢𝙚 𝙠𝙣𝙤𝙬 𝙞𝙛 𝙄'𝙢 𝙧𝙞𝙜𝙝𝙩. 𝙄'𝙫𝙚 𝙗𝙚𝙚𝙣 𝙡𝙞𝙨𝙩𝙚𝙣𝙞𝙣𝙜 𝙩𝙤 𝙮𝙤𝙪 𝙖𝙣𝙙 𝙩𝙝𝙞𝙣𝙠 𝙤𝙣𝙚 𝙤𝙛 𝙩𝙝𝙚𝙨𝙚 𝙩𝙝𝙧𝙚𝙚 𝙤𝙥𝙩𝙞𝙤𝙣𝙨 𝙢𝙖𝙮 𝙨𝙪𝙞𝙩 𝙮𝙤𝙪 𝙗𝙚𝙩𝙩𝙚𝙧 𝙖𝙣𝙙 𝙝𝙚𝙡𝙥 𝙮𝙤𝙪 𝙢𝙤𝙫𝙚 𝙛𝙤𝙧𝙬𝙖𝙧𝙙 𝙦𝙪𝙞𝙘𝙠𝙡𝙮. 𝙇𝙚𝙩 𝙢𝙚 𝙠𝙣𝙤𝙬 𝙬𝙝𝙞𝙘𝙝 𝙤𝙥𝙩𝙞𝙤𝙣 𝙮𝙤𝙪 𝙡𝙞𝙠𝙚 𝙗𝙚𝙨𝙩 𝙖𝙣𝙙 𝙄'𝙡𝙡 𝙜𝙚𝙩 𝙩𝙤 𝙬𝙤𝙧𝙠 𝙛𝙤𝙧 𝙮𝙤𝙪.
You get paid. Your customers get what they need. 𝗘𝘃𝗲𝗿𝘆𝗼𝗻𝗲 𝘄𝗶𝗻𝘀.
follows at next post.
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